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The future of health belongs to the brave

Capabilities

Gene is a creative agency devoted to health. We help brands gain share of market with our Brand Dominance model. Whether you’re a healthcare native seeking true creative depth, an established brand expanding into health & wellness, or an innovator looking to define a new category, we provide the expertise to shape your opportunity.

CAMPAIGNS & CONTENT

BRANDING

MEDIA

DATA & ANALYTICS

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The world of health is changing.

People now expect health brands to show up like leading consumer brands.

And a new generation of brands is seizing that opportunity.

We call them the Health Disruptors.

They have 4 things in common:

Purpose
Led
Driven by meaningful purpose
Brand
Obsessed
Committed to brand excellence
Human
Centric
People-first approach
Fully
Connected
Integrated across all channels

These disruptive health brands don't need "vendors".

They need a force multiplier.

That's where we come in.

We're the creative agency for the Health Disruptors.

Our Model

The 5P Brand Dominance Framework

Performance
Presence
Platform
Promise
Purpose

Brand
Purpose

We seek your reason for being with a brand purpose.

Our Services:

Stakeholder Interviews
Competitive Audit
Workshops

Why?
How?
What?
INDUSTRY RECOGNITION

Award winning

Our Values

Health First

For our team, our clients, and our partners, we recognise that thriving people create thriving ideas. Self care isn’t just encouraged; it’s foundational.

We Before Me

We value collaboration over ego, team success over individual credit, and shared goals over personal ambition. Together, we achieve more.

Think BIG

We embrace curiosity, push boundaries, and challenge the status quo. Thinking big isn’t just about scale – it’s about dreaming fearlessly and delivering work that inspires and elevates.

Be Kind

It’s reflected in how we work, communicate, and connect. Small acts of compassion can create big ripples in creativity, partnerships, and the world.