---
title: About Us | Gene
description: The global brand agency for the health disruptors.
image: https://geneworldwide.com/hubfs/gene-migration/assets/uploads/2025/08/gene-og.png
---
EXPLORE OUR LATEST PERSPECTIVE : [Welcome Back to the Era of Brand Fame](https://geneworldwide.com/news/ai-killed-the-marketing-funnel-brand-fame/?hsLang=en)
[](https://geneworldwide.com/?hsLang=en)
- [Capabilities](https://geneworldwide.com/services/?hsLang=en)
[01 / Strategy Brand & Creative Strategy](https://geneworldwide.com/services/#strategy) [02 / Creative Campaigns & Culture-Led Creative](https://geneworldwide.com/services/#creative) [03 / Media Omnichannel Media & Investment](https://geneworldwide.com/services/#media) [04 / Experience Digital Experience & Health Tech](https://geneworldwide.com/services/#digital) [05 / Authority Communications & Advocacy](https://geneworldwide.com/services/#advocacy) [06 / Methodology The Brand Dominance Model](https://geneworldwide.com/services/#model)
- [Work](https://geneworldwide.com/work/?hsLang=en)
[Portfolio Featured Campaigns](https://geneworldwide.com/work/#campaigns) [Proven Impact Case Studies](https://geneworldwide.com/work/#case-studies) [Partnerships Client Roster](https://geneworldwide.com/work/#clients) [Awards Industry Recognition](https://geneworldwide.com/work/#recognition)
- [About](https://geneworldwide.com/about-us/?hsLang=en)
[Agency Overview Who We Are](https://geneworldwide.com/about-us/?hsLang=en) [Our Belief The Gene Manifesto](https://geneworldwide.com/about-us/#manifesto) [Join Us Careers & The Collective](https://geneworldwide.com/about-us/#careers)
- [Insights](https://geneworldwide.com/news/?hsLang=en)
[Editorial Articles & Perspectives](https://geneworldwide.com/news/?hsLang=en) [Executive POV Research & POVs](https://geneworldwide.com/news/ai-killed-the-marketing-funnel-brand-fame/?hsLang=en)
- [Offices](https://geneworldwide.com/contact-us/#offices)
[Global HQ Toronto](https://geneworldwide.com/contact-us/#toronto) [US Office New York](https://geneworldwide.com/contact-us/#new-york)
[Let's Talk](https://geneworldwide.com/contact-us/?hsLang=en)
Capabilities +
[01 / Brand & Creative Strategy](https://geneworldwide.com/services/#strategy) [02 / Campaigns & Culture-Led Creative](https://geneworldwide.com/services/#creative) [03 / Omnichannel Media & Investment](https://geneworldwide.com/services/#media) [04 / Digital Experience & Health Tech](https://geneworldwide.com/services/#digital) [05 / Communications & Advocacy](https://geneworldwide.com/services/#advocacy) [06 / The Brand Dominance Model](https://geneworldwide.com/services/#model)
About Gene +
[Who We Are](https://geneworldwide.com/about-us/?hsLang=en) [Our Manifesto](https://geneworldwide.com/about-us/#manifesto) [Careers & The Collective](https://geneworldwide.com/about-us/#careers)
Work +
[Featured Campaigns](https://geneworldwide.com/work/#campaigns) [Case Studies](https://geneworldwide.com/work/#case-studies) [Client Roster](https://geneworldwide.com/work/#clients) [Industry Recognition](https://geneworldwide.com/work/#recognition)
Insights +
[Articles & Perspectives](https://geneworldwide.com/news/?hsLang=en) [Research & Executive POVs](https://geneworldwide.com/news/ai-killed-the-marketing-funnel-brand-fame/?hsLang=en)
Offices +
[Toronto (Global HQ)](https://geneworldwide.com/contact-us/#toronto) [New York](https://geneworldwide.com/contact-us/#new-york)
[Connect With Us](https://geneworldwide.com/contact-us/?hsLang=en)
About Gene
# For a healthy future™
We help transformative health brands break through category inertia with unified brand strategy, bold creative, and full-funnel media execution.
[Our Manifesto →](https://geneworldwide.com/about-us#manifesto) [Leadership](https://geneworldwide.com/about-us#leadership)
The Gene Manifesto
> Health
> It’s not a place you go
> A yearly checkup you commit to
> Or something you wait on
> Health is a state of being
> Sometimes we have it
> Sometimes it’s taken away
> And it’s through health that we find a deeper part of ourselves
> Where we realize what matters most
> Where we learn how to live our best lives
> Health, is a purpose
> A purpose not just for the health system
> But for people
> For communities
> And for companies
> Our challenge is, not everyone has health
> And not everything is healthy
> Which means we’ve got some work to do
> And that’s why we’re here
> To recode the world and put health at the centre of it
> To make health more accessible
> More equitable
> More connected
> And more embedded in everything
> That’s our vision
> To create a future where health is everywhere
>
> Gene
> For a healthy future™
Agency Anthem
## Our Mission *in Motion.*
A 90-second perspective on why healthcare brands must break category inertia to build enduring trust and commercial momentum.
Gene • Agency Film
01:26 HD
Focus The Global Brand Agency for Health
Philosophy Brand Dominance • Purpose to Performance
Format Anthem Film • 01:26
Values
## Our Values
How we show up in the world, in our partnerships, and for each other.
01
### Health First
We prioritize wellbeing: physical, mental & emotional.
For our team, our clients, and our partners, we recognise that thriving people create thriving ideas. Self-care isn't just encouraged; it's foundational.
02
### We Before Me
Our strength lies in our collective brilliance.
We value collaboration over ego, team success over individual credit, and shared goals over personal ambition. Together, we achieve more.
03
### Think BIG
Bold ideas shape a healthy future.
We embrace curiosity, push boundaries, and challenge the status quo. Thinking big isn't just about scale, it's about dreaming fearlessly and delivering work that inspires and elevates.
04
### Be Kind
Kindness is our superpower.
It's reflected in how we work, communicate, and connect. Small acts of compassion can create big ripples in creativity, partnerships, and the world.
Leadership
## Agency Leadership
Seasoned brand architects and creative directors dedicated to transforming the experience of health.
Managing Partner
### Joe Dee
Over two decades leading healthcare innovation, digital transformation, and brand strategy across global life sciences networks and high-growth health disruptors.
[Connect with Joe →](mailto:hello@geneworldwide.com)
Partner • PR & Client Leadership
### Erin Bodley
Partner with a distinguished background in public relations, strategic communications, and senior client leadership, orchestrating high-stakes healthcare campaigns that build enduring category trust and commercial momentum.
[Connect with Erin →](mailto:hello@geneworldwide.com)
Global Footprint
## Our Offices
Operating from our key strategic hubs in Toronto and New York.
Global Headquarters
### Toronto
Our founding studio and headquarters, housing brand strategy, creative direction, film production, and integrated client leadership.
toronto@geneworldwide.com [Inquire →](https://geneworldwide.com/contact-us/#toronto)
United States
### New York
Our US operations hub, driving commercial healthcare marketing, media investment, and client partnership across the national life sciences corridor.
newyork@geneworldwide.com [Inquire →](https://geneworldwide.com/contact-us/#new-york)
Join The Collective
## Work that moves health forward.
We are always looking for ambitious brand strategists, healthcare writers, media planners, and creative technologists to join our Toronto and New York studios.
[Explore Open Positions →](https://geneworldwide.com/contact-us/?hsLang=en)
### Award-winning strategy & creative.
Our work is recognized by the industry’s most respected global creative and effectiveness shows.
Work with Gene
## Ready to build a braver health brand?
Let’s discuss your commercial objectives, clinical challenges, or a Brand Dominance Model workshop.
[Start a conversation →](https://geneworldwide.com/contact-us/?hsLang=en) [Explore our work](https://geneworldwide.com/work/?hsLang=en)
The independent creative and brand agency for healthcare. Unifying brand strategy, bold creative, and full-funnel media.
Google Partner Meta Partner
#### Capabilities
- [Brand & Creative Strategy](https://geneworldwide.com/services/#strategy)
- [Campaigns & Culture-Led Creative](https://geneworldwide.com/services/#creative)
- [Omnichannel Media & Investment](https://geneworldwide.com/services/#media)
- [Digital Experience & Health Tech](https://geneworldwide.com/services/#digital)
- [Communications & Advocacy](https://geneworldwide.com/services/#advocacy)
- [The Brand Dominance Model](https://geneworldwide.com/services/#model)
#### Work & Insights
- [Featured Work & Cases](https://geneworldwide.com/work/?hsLang=en)
- [Gene Ventures](https://geneworldwide.com/ventures/?hsLang=en)
- [Client Roster](https://geneworldwide.com/work/#clients)
- [Industry Recognition](https://geneworldwide.com/work/#recognition)
- [Articles & Perspectives](https://geneworldwide.com/news/?hsLang=en)
#### Offices
- [**Toronto** — Global HQ](https://geneworldwide.com/contact-us/#toronto)
- [**New York** — US Office](https://geneworldwide.com/contact-us/#new-york)
[Connect With Us](https://geneworldwide.com/contact-us/?hsLang=en)
© 2026 Gene Worldwide Inc. All rights reserved.
[Privacy Policy](https://geneworldwide.com/privacy-policy/?hsLang=en) [Terms of Use](https://geneworldwide.com/terms/?hsLang=en) [Cookie Settings](https://geneworldwide.com/about-us#ot-sdk-btn)
```json
{
"@context" : "https://schema.org",
"@id" : "https://geneworldwide.com/#organization",
"@type" : "Organization",
"areaServed" : [ "Global", "North America", "Europe", "Middle East", "Asia Pacific" ],
"description" : "Gene is the independent creative and brand agency for healthcare, driving relevance and growth with unified full-funnel marketing.",
"knowsAbout" : [ "Healthcare Marketing", "Brand Strategy", "Omnichannel Media", "Creative Advertising", "Patient & Clinician Advocacy", "Brand Dominance Model" ],
"legalName" : "Gene Worldwide Inc.",
"logo" : {
"@type" : "ImageObject",
"url" : "https://7569899.fs1.hubspotusercontent-na1.net/hubfs/7569899/gene-migration/assets/uploads/2026/02/Gene_Lockup_Black_RGB.png"
},
"name" : "Gene",
"url" : "https://geneworldwide.com/"
}
```