Description:
We’re a purpose-led, brand-obsessed, and human-centric marketing agency dedicated to making health the dominant force in society. We’re looking for a seasoned and strategic Account Director to lead client relationships and drive business growth for our Torontop Hub. This role is pivotal in managing high-profile healthcare accounts, acting as the primary liaison between clients and our Toronto delivery team, and ensuring the seamless execution of cutting-edge marketing campaigns.
The Account Director will bring expertise in healthcare marketing, a deep understanding of the healthcare landscape, and a passion for building lasting partnerships with clients who are shaping the future of health.
Key Responsibilities:
- Act as the senior relationship lead for healthcare clients, ensuring trust, satisfaction, and long-term loyalty.
- Understand client business goals, challenges, and market dynamics to offer innovative, tailored marketing solutions.
- Maintain consistent communication with clients, offering strategic insights and proactive recommendations to strengthen campaigns.
- Partner with clients to co-develop integrated marketing strategies that reflect local market trends and cultural nuances.
- Translate client objectives into actionable plans for the Toronto delivery team, ensuring alignment on deliverables and timelines.
- Offer data-driven recommendations by analyzing campaign performance, market trends, and client feedback to refine strategies.
- Serve as the key bridge between clients and the Toronto delivery team, ensuring smooth handoffs and efficient project execution.
- Work cross-functionally with creative, strategy, and production teams to align deliverables with client expectations and agency standards.
- Advocate for client needs within the agency while balancing internal capabilities and timelines.
- Identify growth opportunities within existing accounts, pitching new initiatives and value-added services to expand relationships.
- Actively contribute to new business efforts by leveraging market insights, building proposals, and participating in pitches for healthcare clients.
- Develop and maintain a network of contacts within the healthcare ecosystem, including providers, payers, and biotech companies.
- Stay informed about local and national healthcare trends, including policy shifts, market challenges, and innovations in care delivery.
- Provide clients with thought leadership on industry developments, positioning Gene as a trusted partner in healthcare branding.
- Actively participate in relevant industry events, conferences, and forums to enhance the agency’s visibility in the market.
Qualifications:
- 7+ years of account management experience, with at least 3 years in healthcare marketing. Proven success in managing high-value accounts and building trusted client relationships.
- Strong analytical and strategic thinking, with a demonstrated ability to align marketing efforts with client business objectives.
- Exceptional interpersonal skills with a client-first mindset. Ability to build rapport, navigate complex client needs, and maintain calm under pressure.
- In-depth knowledge of the healthcare ecosystem, including its players, challenges, and opportunities.
- Outstanding organizational skills to juggle multiple projects while coordinating across teams.
- Bachelor’s degree in Marketing, Business, or a related field; advanced degree preferred but not required.
Why Join Gene?
At Gene, we don’t just build brands—we create movements that change lives. We believe in the transformative power of health and the role branding plays in shaping a better future. As an Account Director, you’ll be at the forefront of this mission, working with a team of passionate, creative, and driven professionals who share your commitment to excellence.
Our Commitment to Diversity and Inclusion:
Gene is an equal opportunity employer that celebrates diversity. We recognize that the best ideas come from varied perspectives, and we’re committed to creating an inclusive environment where everyone can thrive. We encourage candidates of all backgrounds to apply and join us in redefining healthcare marketing.