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We reach and convert healthcare audiences

Media

We design and activate data-driven media strategies that connect health brands with the audiences who matter most. Grounded in insight and optimized in real time, our integrated planning and buying approach ensures every dollar works harder — building awareness, driving engagement, and delivering measurable impact across channels.

CONSUMER / PATIENT

PHARMACEUTICAL / HCP

BIOTECH / RESEARCH

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TARGETING

Personas & Journeys

We develop personas and journeys to understand and target audiences. They encompass demographic, psychographic, and behavioral traits. This drives highly personalized and relevant messaging. We map out customer journeys, identifying touchpoints and opportunities to engage effectively at each stage of the funnel.

INTEGRATED AND AI-ENABLED

Our Channels

TV

OOH

Video

Native

Display

Email

Audio

In-Game

DATA POWERED

Our Stack

Contextual Targeting

Proprietary machine-learning algorithm that places ads in relevant content environments without cookies.

Audience Segmentation

Reach audiences based on data-driven insights. Build more focused campaigns that drive higher engagement.

Cross-Channel Activation

Leverage channels like CTV or audio, including live sports and premium streaming inventory, to build awareness.

Dynamic Ad Formats

Use dynamic creative formats to tailor messaging and engage audiences seamlessly across every channel.

Engagement Lift

Validate user interest with a lift study. Then retarget engaged users to drive conversions and extend campaign impact.

Privacy-Aware Workflow

Activate your campaigns with confidence. We have healthcare-safe safeguards in place, such as platform quality reviews and secure integrations.

NPI Targeting

Activate and forecast campaigns reaching verified healthcare professionals by NPI list, specialty, or clinical trends, then measure engagement at the NPI level.

Audience Segmentation

Reach your audiences based on data-driven insights. Optimize for audience quality and measurable script lift.

Contextual Targeting

Proprietary machine-learning algorithm that places ads in relevant content environments without cookies.

NPI Measurement

Prove campaign impact with lift studies then re-engage verified healthcare professionals to drive future performance.

Inventory Access

Engage providers in clinically relevant environments that align with their areas of practice or specialties/areas of care.

Privacy-Conscious Integrations

Launch with confidence using vetted partners and processes with privacy in mind, platform quality review, and healthcare-safe data pipelines.

ABM Targeting

Reach institutions, research facilities, and hospital systems and understand account-level engagement.

Lookalike and Modeled Audiences

Expand niche researcher or specialist lists with predictive modelling to scale responsibly.

Contextual Targeting

Proprietary machine-learning algorithm that places ads in relevant content environments without cookies.

Forecasting Tools

Model audience scale and ROI before launch to guide budgets and pace.

NPI Targeting and Measurement

Reach verified healthcare professionals by specialty and measure engagement at NPI level.

NPI LISTS

Precise Targeting

Efficiently target the right healthcare professionals and companies with buying influence, making your advertising budget count. With NPI targeting and measurement solutions, match ABM lists with firmographic and persona-level data to create custom audiences.

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Accounts including company domains.
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Functional area and seniority.
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Company industry, revenue, and size.
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Fortune companies.