Interactive Cookie Preference Center
Use the controls below to configure which categories of cookies you authorize during your visits to Gene Worldwide. Your selections are stored locally in your browser and respected across all site pages.
Your Privacy Preferences
Toggle optional categories below and click "Save Preferences" to update your choices.
Required for basic site operation, secure SSL delivery, CSRF security tokens, load balancing, and persisting your cookie consent settings. These cookies do not store personally identifiable information and cannot be disabled.
Allow us to count visits, session duration, and traffic sources through aggregated Google Analytics 4 (GA4) so we can monitor site performance, improve navigation velocity, and identify popular perspectives.
Enable enhanced functionality and personalization, such as remembering your area of interest in form inquiries, remembering regional office selections, and maintaining video playback states.
Set through our advertising partners (such as LinkedIn Campaign Manager, Meta, or Google) to measure marketing effectiveness and deliver relevant healthcare leadership content across external platforms.
1. What Are Cookies?
A cookie is a small text file placed on your computer or mobile device when you visit a website. Cookies are widely utilized by online organizations to ensure site security, enable navigational features, and provide reporting insights.
Cookies set by Gene Worldwide Inc. are referred to as "first-party cookies." Cookies set by parties other than the website owner are called "third-party cookies" (such as Google Analytics or HubSpot infrastructure scripts). Third-party cookies enable third-party features and analytics on or through the website.
2. Cookie Audit & Inventory
The following table details the primary cookies utilized across geneworldwide.com:
| Cookie Identifier | Provider / Domain | Purpose & Description | Category | Duration |
|---|---|---|---|---|
__cf_bm / __cflb |
Cloudflare | Bot management, rate limiting, and edge security protection. | Strictly Necessary | 30 minutes |
hubspotutk |
HubSpot (.geneworldwide.com) | Stores visitor identity token to prevent duplicate form submissions. | Strictly Necessary | 6 months |
__hssc / __hssrc |
HubSpot (.geneworldwide.com) | Session tracking and determining whether the visitor has restarted their browser. | Strictly Necessary | Session / 30 mins |
_ga / _ga_* |
Google Analytics (GA4) | Calculates unique visitor, session, and campaign velocity data for aggregated site metrics. | Analytics | 2 years |
gene_cookie_consent_v1 |
Gene Worldwide (Local Storage) | Stores your explicit cookie category consent preferences. | Functional | 1 year |
3. Managing Cookies via Browser Settings
In addition to using our interactive preference manager above, most web browsers allow you to control cookies through their configuration settings:
- Google Chrome Cookie Guidance
- Apple Safari Cookie Guidance
- Mozilla Firefox Cookie Guidance
- Microsoft Edge Cookie Guidance
Note that disabling strictly necessary cookies via browser settings may prevent core features of our website from functioning properly.
4. Do Not Track & Global Privacy Control (GPC)
Our website respects Global Privacy Control (GPC) signals transmitted by supported browsers and extensions. When a GPC signal is detected, optional targeting and non-essential third-party analytics cookies are automatically restricted.
5. Updates to This Cookie Policy
We may amend this Cookie Policy periodically to reflect technological adjustments, new analytics integrations, or legal requirements. Please revisit this page regularly to stay informed regarding our tracking technologies.